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AGENTS OF AGRICULTURAL MARKETING

Agricultural Science

AGRICULTURAL MARKETING

AGRICULTURAL MARKETING CONTENT Meaning of agricultural marketing Importance of agricultural marketing Channels of marketing farm products Stages of agricultural marketing Agents of agricultural marketing Problems of agricultural marketing   MEANING OF AGRICULTURAL MARKETING These refer to all the activities required or involved in moving farm produce from the producers to the final consumers. Production is not complete without consumption and marketing is what makes it happen.   IMPORTANCE OF AGRICULTURAL MARKETING Helps to make products available year round. It creates employment for people (drivers, traders, retailers etc). It locates where there are surpluses of produces and bring them to where there are shortages. It brings about foreign exchange to the nation through exportation of produce. It helps in price determination. It enables the producers to know the taste of the consumers. It initiates research into products preferred by consumer It helps in the provision of infrastructure such as roads, electricity,… Read More »AGRICULTURAL MARKETING

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